| The
Phenomenon Of Online Dating - The Whole Truth! |
By:
Jon White |
|
As
CEO of a company which operates some of the most
popular dating sites on the net, I'm uniquely
positioned to provide some clear and concise facts
about the global phenomenon of online dating. In six
bite-sized chunks I'm going to give you the whole
truth about a past-time that has become part of the
fabric of the lives of single people everywhere where
a computer screen is affordable by or accessible to
the masses.
1. Two out of every five single people aged 24 - 50
currently use, or have used an online dating service.
Yes, you read that correctly - it's 40%! Now think of
all the single friends you have; how many of them have
actually told you that they've signed-up to a site in
order to kick start their love lives? Not many I would
wager. That's because in spite of the popularity of
the medium, there is a still a social stigma attached
to dating sites; when people meet a partner this way,
they generally pretend to their friends that they've
met in a bar or at some kind of party or work related
function. One of the fastest growing activities in the
world is still something most people wont admit to
doing.
2. Only about 5% of people who join dating sites
actually end up in a relationship with someone they
first make contact with at their chosen site. Let's
equate this to the 'real' world; you walk into a room
full of one hundred strangers and how many of them
would you be attracted to? Probably no more than ten.
And that's if you're lucky. It's the same in
cyberspace - how many total strangers will there be on
any site that really press all the right buttons for
you? So when you register with a site, don't expect
miracles because your love life in cyberspace is no
different to the reality of everyday life.
3. Only 10% of people who join dating sites get any
messages at all from other members. There's a reason
for this - the other 90% don't deserve any success.
People who refuse to upload photos of themselves or
post profiles which look like they can't really be
bothered to say anything about themselves will just be
ignored. The 10% who get noticed create upbeat,
confident, humorous profiles, don't have any qualms
about posting a picture of themselves and are
proactive about contacting other members. If your site
doesn't work you, you shouldn't blame the site just as
a bad workman shouldn't blame his tools.
4. Popular dating sites are popular for one reason and
one reason only. They work. In every territory, you'll
find a handful of sites that outstrip all the others
in terms of the volume of their registrations and
their reputations in general. You'll also find that
none of these sites are free. The sites which look the
best, have the best features and offer good customer
service are expensive to run and maintain. You get
what you pay for on line as well as in all walks of
life; if the owners of a dating site don't have the
confidence in their product to actually charge for it,
you have to ask yourself why that is. Relatively
speaking, joining a dating site is very inexpensive
compared to, say, going out for a nice meal or taking
a trip to the theatre and the potential of finding a
great new relationship makes the risk/reward ratio a
no-brainer.
5. Global sites which can boast hundreds of thousands
of members from all four corners of the globe are a
waste of time unless you're looking for a pen-pal.
These sites might sound rather impressive - "We
have 5,000,000 members worldwide!!" - but so
what? What you should be concerned with when you're
choosing a site is how many members they have in your
city, your town or your village. So if you're serious
about finding a partner, stick to city or country
specific sites and take the 'global' hype with a pinch
of salt.
6. The percentage of men on dating sites is
disproportionate to that of women. Most services
comprise about 60% men and 40% women so as far as the
on line arena is concerned, it's the girls who are
calling the shots. They have more choice and can
therefore be more discerning about who they contact or
write back to. So guys, if you want to stand out from
the crowd, check out paragraph 3 above; write a great
profile and post a flattering pic and you'll be just
fine.
So there you have it; to make a success of online
dating, all you have to do is pick the right site and
post an eye-catching profile and photo and if it works
for you...don't keep it a big secret - tell your
single friends all about it so they can get a piece of
the action too.
Jon White is the CEO of http://www.CupidNights
.com a London dating site and the most successful
geo-targeted site in Europe. |
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